Nick Mears

Principal Solutions Marketing Manager, BMC Software
Resides in Dublin, Ohio

AI, ML & NLP | DevOps and Data Management | Thought Leadership & Content Marketing | Technology & Software Solutions

15+ years of marketing experience, specializing in product marketing for enterprise-grade software solutions that feature AI, ML and NLP capabilities for DevOps and data management enterprise-grade software and technology solutions for organizations in both the public and private sector.

Nick Mears, Principal Solution Marketing Manager
Product Marketing for SaaS, AI / ML & Technology Companies

Nick is currently a Principal Solutions Marketing Manager at BMC Software. As part of the AMI team for AI-driven and DevOps-focused data management and mainframe-centric SaaS and on-prem applications, these solutions enable organizations to leverage AI, ML, and intelligent automation capabilities to increase the efficiency, availability, stability, and release velocity of enterprise-grade data management and DevOps-based applications.

Previously led product marketing initiatives for agile planning, DevOps pipeline management and test management solutions within the Application Delivery Management product marketing teams at Micro Focus, one of the largest pure play software companies in the world.

Prior to that, Nick led product marketing initiatives for an international software company, based in Dublin, Ohio, which is a suburb of Columbus, Ohio. Specialized in market analysis, content creation, thought leadership, messaging and positioning.

Background includes tenure with both marketing & PR firms, serving clients in technology, software, healthcare, pharmaceutical, education and financial services. Client background includes companies such as Abbott Laboratories, Eli Lilly, McGraw-Hill, Nationwide and Ashland.

  • Grew recurring revenue by 1.6%

  • Expanded net new customers by 19%

  • Lowered customer churn by 10.5%

  • Doubled the number of MQL (marketing qualified leads)

  • Increased the number of new marketing content by 65%

  • Improved the consumption rate of new content by 52%

  • Increased total webpage views by 77%

  • Thought leadership efforts earned media coverage in national media (including Forbes)